Expressing Ourselves

How to market to children ethically and effectively

DATE: April 25, 2017

  Believe it or not, kids represent a very important demographic. For starters, there are a lot of them—Generation Z is made up of 61.2 million kids ranging from toddlers to high school age. Older kids, tweens and teens, also wield their own purchase power—both younger and older kids have a strong influence on their […]

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Choosing the best printing service for your next event

DATE: April 20, 2017

  We know event planning can be stressful. There are so many moving parts and so many details ranging in size and importance to think about. Printed materials—handouts, folders, posters, banners etc.—tend to be staples at events. Budgeting for great printer services will allow these materials to reflect well on your event and company. To […]

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Tips for communicating your vision to graphic designers

DATE: April 18, 2017

  Collaboration is key when companies work with designers, whether they are part of the company or freelancing for a project, and it can lead to beautiful and effective marketing campaigns. However, designers speak a language made up of terms such as serifs, kerning, white space and rules that determine what makes good design. Though […]

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Expressing Ourselves

Watch this space as we use our imagination, our experience and other people’s insights to entertain and inform.

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