Expressing Ourselves

Catching your target audience’s attention

DATE: May 3, 2017

As attention spans are getting shorter, companies have to figure out how to hook their customers more quickly. Here is a quick breakdown of the average human attention span and how to get your message across in that short amount of time. The gold fish Picture your goldfish swimming around his little bowl—did you know […]

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Tips for communicating your vision to graphic designers

DATE: April 18, 2017

  Collaboration is key when companies work with designers, whether they are part of the company or freelancing for a project, and it can lead to beautiful and effective marketing campaigns. However, designers speak a language made up of terms such as serifs, kerning, white space and rules that determine what makes good design. Though […]

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Introducing new typefaces of 2017

DATE: April 10, 2017

New typefaces are created more frequently than you may realize, thanks to the creativity of typeface designers. We’d like to share a few of the coolest new typefaces that you can enjoy this year. Name: De Worde Designer: Jeremy Tankard Foundry: Jeremy Tankard Typography Release date: January 2017 Named and styled after Wynkyn de Word, assistant to […]

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Expressing Ourselves

Watch this space as we use our imagination, our experience and other people’s insights to entertain and inform.

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