Expressing Ourselves

4 Tips for better direct mail holiday campaigns

DATE: November 7, 2017

  The holiday season is fast approaching and so are your competitors’ holiday direct mail campaigns. How will yours measure up this season? 77% of consumers sort through their physical mail as soon as they get it. What does that mean? When you send out direct mail, your targeted consumer sees it the day their […]

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Does postcard size matter?

DATE: September 27, 2017

Gone are the days when the size of a postcard was one-size-fits-all (aka 4”x6”). Today, postcards come in all shapes and sizes. From a smaller 4” by 6” all the way to 8.5” by 11”, there are a variety of postcard options. Size doesn’t really matter so long as your message is being heard, right? […]

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The best paper choice for print services

DATE: August 21, 2017

When it comes to deciding on the best paper for your project—because yes, there are more than one different types of paper to choose from—it’s best to think about the end product first. While this might seem counterintuitive, it will make sense in the long run, while also saving you from a few headaches. Determining […]

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Expressing Ourselves

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